Creativity and Community: Vita Barre Intern Spotlight

03/06/2024 8:30am

Creativity and Community: Vita Barre Intern Spotlight

Hey there, Vita Barre community! My name is Sofia Soriano, and I'm the social media intern here at Vita Barre. I'm excited to give you a glimpse into my world and how my past with gymnastics and dance led me to this awesome opportunity and experience.

As a Junior at Clemson University, it was my goal to find an internship that resonated with me to ensure that it was something that would be of value to me and that I would enjoy, and Vita really stood out from the rest. From the moment I stepped into the world of Vita Barre, I was captivated by the fusion of ballet and fitness, combining the grace of dance with the power of functional training. As a lifelong gymnast and dancer, this synergy resonated deeply with me, drawing me to explore how my background could enrich this dynamic environment and help improve the company's engagement and success. Despite my connection with the products themselves, the behind-the-scenes work I do here at Vita is right up my alley as well. Through platforms like Instagram, Facebook, and TikTok, I have the privilege of expressing my creativity by crafting narratives that celebrate the essence of Vita Barre – from its innovative equipment to its empowering workouts. As I curate our social media calendar, produce engaging content, and create eye-catching ads and graphics, I am driven by a shared vision of encouraging physical and mental well-being, as well as a strong sense of community among us and our followers.

But it's not just about pixels and hashtags. What really gets me pumped is seeing how Vita Barre brings people together. Seeing how our customers enjoy their products as well as seeing their positive results from using them is very rewarding. Whether it's a structured workout at a home gym or a group session in a barre studio, this sense of quality and versatility is hard to find with any other brand. Plus, knowing that we're helping people improve their balance, prevent injuries, and just live healthier lives is a great feeling.

As I look back on my experience at Vita Barre, I can't help but see the parallels between my gymnastics and dance background and my internship journey. Just like mastering a skill or routine requires balance and strength, my time here has taught me the importance of adaptability, resilience, and teamwork. Whether I'm collaborating with my team on content ideas or navigating the ever-changing social media landscape, I rely on the same qualities that have shaped my journey as a gymnast and dancer – flexibility, creativity, and a drive for excellence.

I'm thankful for being part of the Vita Barre family and community, where every day offers chances to grow. This experience has taught me valuable lessons that go beyond my internship and have shaped my journey toward personal and professional fulfillment, and I hope I have made a lasting impact on Vita as well. As I keep moving forward in life, I'll carry these lessons with me and will continue to reach for my impossible!